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HigherLogic and Socious

Online Community Blog

5 Things You Should Insist on From a New Online Community Platform Vendor

Posted by Christina Green on Tue, Mar 22, 2016 @ 08:30 AM

Finding the right partner is essential to any undertaking, whether it be personal or professional. However, while many people understand how important it is to select the right employer, business partner, or significant other, they often fail to put the same weight into finding an online community software vendor.

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Tags: Online Community Software, Online Community Features, Association Management, Social Business

The Best Customer Engagement Tips for the Week of March 13th, 2016

Posted by Kaila Timmons on Fri, Mar 18, 2016 @ 09:35 AM

Every week we aim to make your life easier by compiling the best customer engagement articles from around the web right here on our blog. This week, our favorite articles focus on providing you with tips for improving you customer marketing strategy.

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Tags: Association Management, Social Business, Customer Engagement

The Top Online Community Management Tips for the Week of March 6th, 2016

Posted by Kaila Timmons on Fri, Mar 11, 2016 @ 08:05 AM

Every week we aim to make your life easier by compiling the best community management articles from around the web right here on our blog. This week, our favorite articles focus on providing our readers with tips for online community management.

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Tags: Association Management, Social Business, Online Community Management

7 Action Items for Online Community Managers in the First 60 Days on the Job

Posted by Christina Green on Thu, Mar 10, 2016 @ 08:30 AM

Congratulations! You’re now in charge of an online community. Assuming you have already introduced yourself to your community and filled out your new profile, including uploading some cute picture

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Tags: Association Management, Social Business, Online Community Management

The Top 5 Reasons Why Companies Launch Branded Online Communities (and Why Some Succeed) [Research]

Posted by Julie Dietz on Tue, Mar 08, 2016 @ 08:30 AM

According to a recent study from leading social and community business researchers Leader Networks and CMX, the marketplace is seeing a revolutionizing shift in both business and marketing behavior. Instead of focusing on traditional advertising and cost reduction businesses and associations are focusing on their relationships with customers to improve satisfaction and add value for existing and potential customers.

That means companies are increasingly looking to their customers as the source of their success and looking for more feedback on products, services, and practices.

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Tags: Social Business, Online Community, ROI, Customer Retention

The Top Customer Engagement Articles for the Week of February 28, 2016

Posted by Kaila Timmons on Fri, Mar 04, 2016 @ 10:46 AM

The Socious Top Ten for the Week of February 28, 2016

Every week we aim to make your life easier by compiling the best customer community articles of last week right here on our blog. This week, our favorite articles focus on providing our readers with tips to increasing their customer engagement.

Nominate an article, video, or blog post for next week’s Socious Top Ten by tweeting us at @SociousSoftware.

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Tags: Association Management, Social Business, Customer Engagement

5 Innovative Ways Businesses Are Using Online Community Platforms

Posted by Christina Green on Thu, Mar 03, 2016 @ 01:19 PM

In the past, organizational innovation came from the spark of an idea applied to a well-funded research and development panel. The organization hatched the idea, grew it, and presented it all on its own timeline. This is no longer the case. Growth, engagement, and even the creation of ideas themselves is now fueled by faster processes and the closer interactions between companies and their customers, partners, and professional associations.

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Tags: Association Management, Social Business

Get More Out of Your Online Community Platform Demo Using the POST Framework

Posted by Joshua Paul on Tue, Mar 01, 2016 @ 08:30 AM

Once you decide to launch an online community, one of the first big decisions you’ll have to make is choosing your online community platform. With all the different options, opinions, and information out there, this process can be a bit daunting, to say the least.

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Tags: Online Community Software, Association Management, Social Business

How to Use Online Community Polling Effectively

Posted by Christina Green on Thu, Feb 25, 2016 @ 08:30 AM

The 1% Rule in Internet culture tells us that roughly 1% of your group creates original content. 9% respond to that content, contribute to it, or share it in some way. The other 90% of your community or audience are lurking. Most organizations are unclear as to what is really going on within their online community unless they implement a way to track inactivity or passive actions within the group.

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Tags: Association Management, Member Engagement, Social Business, Customer Engagement, Online Community Management

The Business Case for Starting a User Group

Posted by Kaila Timmons on Tue, Feb 23, 2016 @ 08:30 AM

Socious has helped dozens of companies plan, manage, and grow user groups in the last decade. From that experience, we can definitively say that you can tell a lot about a company by how they view their user group (or the idea of starting a user group if they don’t have one). 

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Tags: User Group Management, User Community Software, Social Business, User Groups

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About Socious

We help associations and user groups take a community-first approach to managing their members.

About Socious MemberCloud Association Management Software & Community Platform

Our membership management and online community software is designed to help you provide value to your members, rather than wrestle with complex and expensive back-end systems. Learn more about Socious software and services.

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