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HigherLogic and Socious

Online Community Blog

How to Write Great Online Bios for Social Networks and Other Online Communities

Posted by Ray Flores on Wed, Dec 21, 2016 @ 08:30 AM

In every group, there’s someone quiet – someone who’s shy and listens more than they speak.

How do you interact with that person?

Face-to-face, you might try to draw them out of their shell, asking questions and slowly getting a sense of their personality. But what about online? When you’re interacting over the internet, if someone doesn’t speak or share much about themselves then there’s really no way for you to get to know them.

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Tags: Association Executives, Business Social Networking, LinkedIn, Public Social Networks

6 Tips Guaranteed to Make Your Association’s LinkedIn Page More Effective

Posted by Julie Dietz on Fri, Aug 12, 2016 @ 08:30 AM

It’s amazing how much time people spend on Facebook. And Twitter. And Snapchat. But what about LinkedIn? LinkedIn clearly has a different audience, catering to professionals instead of the casual user, but it’s also been wildly successful in its market. How successful? 450 million users in over 200 countries successful.

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Tags: LinkedIn, Social Media for Associations, Public Social Networks

Why Building Community Online is Important When Attracting and Engaging Millennials

Posted by Julie Dietz on Mon, Aug 08, 2016 @ 08:30 AM

71% of American adults think that millennials are selfish. That’s according to a recent public opinion survey from Reason-Rupe, and it gives valuable insight into how society views one of the largest generations in history. People look at millennials on their smartphones and tablets and say they’re focused on themselves, lacking engagement with other people.

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Tags: Member Engagement, Online Community, Public Social Networks, Millennials

How to Use Networking Tools in Your AMS Software to Improve the Member Experience

Posted by Julie Dietz on Tue, Jul 19, 2016 @ 08:30 AM

There’s a reason why Facebook, LinkedIn, Twitter, and Snapchat have exploded. In a digital age, these websites are doing what your association was doing decades ago: bringing people together and building connections.

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Tags: Member Benefits, Public Social Networks, Membership Management Software, AMS Software

How to Increase Engagement Using Public & Private Social Networks Together

Posted by Joshua Paul on Wed, May 15, 2013 @ 12:46 PM

One of the biggest areas of confusion around social business is the differences between public social networks, like Facebook, Google+, LinkedIn, and Twitter, and private online communities where most activity occurs behind a secure login.

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Tags: Association Executives, Social Business, Online Community, Online Community Management, Social Media Tips, Public Social Networks

Private Online Community Engagement Lessons From Facebook Fatigue Data

Posted by Joshua Paul on Wed, Mar 06, 2013 @ 09:08 AM

“Facebook is the greatest customer engagement tool on earth.”

“I want my online customer community to be like Facebook.”

“My customers are all on Facebook. Why can’t I just start a community there?”

These are the type of things thing that we hear from businesses and nonprofit membership organizations when they first contact Socious about launching a private social network for their customers or members.

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Tags: Association Management, Social Business, Online Community, Customer Communities, Public Social Networks

7 Things Customers Hate about Customer Communities on Public Social Networks Like Facebook or LinkedIn

Posted by Joshua Paul on Wed, Jan 23, 2013 @ 09:57 AM

How many of you have seen a swarm of emails that looks like this recently?

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Tags: Online Community Software, Association Management, Member Engagement, Social Business, Customer Communities, Public Social Networks

Why Companies Think Twice About Building a Customer Community in Facebook

Posted by Joshua Paul on Fri, Jun 08, 2012 @ 10:45 AM

If the world were simpler, congress would be functional, children could play in the street no matter where they lived, and you would be able take online communities tips and apply them to any social networking software that you would like.

However, the world is not simple. Just like public social networks, like Facebook, LinkedIn, and Google+, all serve different purposes in your business strategy; public social networks and private online communities play very different roles in your customer management plan.

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Tags: Association Management, Social Business, Online Community, Customer Communities, Public Social Networks

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About Socious

We help associations and user groups take a community-first approach to managing their members.

About Socious MemberCloud Association Management Software & Community Platform

Our membership management and online community software is designed to help you provide value to your members, rather than wrestle with complex and expensive back-end systems. Learn more about Socious software and services.

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