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HigherLogic and Socious

Online Community Blog

How to Select the Right Mobile App for Your Online Community

Posted by Joshua Paul on Tue, Feb 14, 2012 @ 09:10 AM

For many online communities, especially those with members who are busy or don’t have consistent access to a desktop or laptop, mobile engagement is a critical part of their online community strategy.

When a business or association decides that in order to keep their customers, employees, partners, or members engaged they need a mobile app that extends their online community, they are soon faced with the decision to develop a native app (the kind you find in an app store) or a mobile web app that uses the phone’s browser.

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Tags: Association Management, Social Business, Online Community, Mobile Engagement, Mobile Strategy, Mobile Community

Mobile Strategy Guidance for Associations & Nonprofits [Interview]

Posted by Joshua Paul on Fri, May 13, 2011 @ 07:11 AM

Mobile Engagement Lessons From Socious’ Approach to Mobile Software

Quite a few people have reached out to us since posting about how a new report on mobile technology might save associations money. Many association executives are in the process of determining whether engaging their community through mobile devices will fit their value model and membership. People have asked us how Socious evaluated mobile technologies and the criteria we used in developing a product strategy for our mobile community and mobile event apps.

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Tags: Association Management, Mobile Engagement, Mobile Strategy

New Mobile App Report Could Save Associations Money

Posted by Joshua Paul on Tue, May 10, 2011 @ 11:21 AM

Mobile apps are hot right now. Mobile technology sessions are full and our booth is buzzing at this year’s conferences. Everybody wants one. However, few fully understand the strategic and functional facets of providing a mobile app that supports the missions of associations. A recent report from Forrester provides some important clarity to association executives around the reach, usage, and cost of mobile apps.

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Tags: Association Management, Mobile Engagement, Mobile Strategy

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About Socious

We help associations and user groups take a community-first approach to managing their members.

About Socious MemberCloud Association Management Software & Community Platform

Our membership management and online community software is designed to help you provide value to your members, rather than wrestle with complex and expensive back-end systems. Learn more about Socious software and services.

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