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HigherLogic and Socious

Online Community Blog

300 Membership Pros Have Joined the Member Engagement LinkedIn Group

Posted by Joshua Paul on Tue, Jul 26, 2011 @ 09:10 AM

The LinkedIn Member Engagement group is up to 300 association and membership professionals. The Member Engagement group on LinkedIn is a place where membership professionals can ask questions, get help, and share ideas with peers in the association and nonprofit space. Membership is open, free, and over 300 people strong.

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Tags: Association Management, Member Engagement, Online Community, Membership Management, LinkedIn

Can You Solve These Member Engagement Challenges?

Posted by Joshua Paul on Fri, Jun 17, 2011 @ 11:20 AM

While member engagement is only a means to an end, ongoing member engagement is one most effective ways for membership organizations to archeive their most mission critical goals, such as membership growth or retention, revenue generation, public awareness, and legislative action. However, keeping members engaged over time can be challenging for even the most well-funded organizations.

Good member engagement advice, processes, and platforms (ones that are proven to work) provide associations and other membership organizations one of the highest returns on their investment (ROI) of any membership or marketing activity.

Help Others Solve Member Engagement Challenges

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Tags: Association Management, Member Engagement, Membership Management

Private Member Communities: Your Running Shoes in the Race for Relevance

Posted by Joshua Paul on Thu, May 12, 2011 @ 12:12 PM

Do you think most nonprofit membership organizations have to make radical changes in order to survive and thrive? Based on my experience with hundreds of associations, I’d say you that many do. Luckily, there are very smart, passionate people who have committed their careers to bringing tangible solutions to the association community.

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Tags: Association Management, Online Community, Membership Management

Membership Management for the New Generation

Posted by Paul Schneider on Tue, May 03, 2011 @ 10:17 AM

Membership. All or Nothing?

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Tags: Association Management, Membership Management

Are Free Membership Models the Future for Associations? - Part 2

Posted by Joshua Paul on Thu, Apr 14, 2011 @ 11:46 AM

This is the second part of our article on free membership models being explored by many associations. You can read the first part in this series to understand why a membership organizations are thinking about eliminating dues, common concerns about moving to a free membership model, and which types of organizations are most successful in making this kind of shift.

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Tags: Association Management, Member Engagement, Membership Management

Are Free Membership Models the Future for Associations? - Part 1

Posted by Joshua Paul on Thu, Mar 31, 2011 @ 10:02 AM

This post builds on, and responds to, the recent discussions about one of the major trends steamrolling toward associations and other membership organizations in the next 5 years.

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Tags: Association Management, Member Engagement, Membership Management

Associations: 8 Myths of Marketing Large Nonprofits

Posted by Joshua Paul on Mon, Feb 14, 2011 @ 10:03 AM

What can association leaders learn from the American Marketing Association Foundation's report, Nonprofit CMOs Call for a Transformation of Marketing?

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Tags: Association Management, Membership Management, Social Media for Associations

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