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HigherLogic and Socious

Online Community Blog

How to Analyze Your Association’s Survey Data Without Losing Your Mind

Posted by Julie Dietz on Wed, Oct 12, 2016 @ 08:30 AM

 

“The data tells a story, and once you know the story you can change the ending.” – Debbie King, CEO of Association Analytics

Data, even “big data,” has become a buzzword in both the business and association space. Everyone wants data because, as Debbie King said, it can help organizations change. It can help them evaluate an industry, develop strategies to increase revenue or member retention, and tell them what benefits members want to see.

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Tags: Association, Member Engagement, Analytics, Crowdsourcing

5 Survey Writing Secrets that Will Get More Responses

Posted by Julie Dietz on Fri, Oct 07, 2016 @ 08:30 AM

According to association consulting firm, Potomac Core, only 63% of association members feel that they’re getting value from their membership fees. That’s a scary number, especially as associations struggle to stay relevant in today’s marketplace.

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Tags: Member Engagement, Member Benefits, Crowdsourcing

Don’t Start Writing Your Association’s Next Survey Without Following These Steps

Posted by Julie Dietz on Mon, Oct 03, 2016 @ 08:30 AM

“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman

That’s insightful information. Really mind-blowing. And funny because it’s so accurate. There are a ton of surveys out there today, and not all of them result in worthwhile information.

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Tags: Association, Collaboration, Member Benefits, Crowdsourcing

How to Create Indispensable Benefits for Your Association Members

Posted by Julie Dietz on Wed, Jun 29, 2016 @ 08:30 AM

Is there a rewards credit card in your wallet? What about a mileage plus pass for your favorite airline? A points system with your neighborhood grocery store? The marketplace is full of rewards programs, and chances are, you’re part of at least one of them.

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Tags: Member Engagement, Member Benefits, Crowdsourcing, AMS Software

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