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HigherLogic and Socious

Online Community Blog

Nick Davis

Recent Posts

The Secrets to Increasing Ongoing Member Engagement [Web Class]

Posted by Nick Davis on Tue, Nov 01, 2016 @ 08:45 AM

Have you ever been told to do more with less?

If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry.

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Tags: Association, Member Engagement, Webinar

How to Define, Track, and Increase Member Engagement [Webinar]

Posted by Nick Davis on Mon, Sep 05, 2016 @ 08:30 AM

Data from a recent report makes me think that there are a lot of executives that are losing sleep these days.

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Tags: Association Management, Member Engagement, SocialBusiness

6 Tips to Help Community Managers Write Effective Emails

Posted by Nick Davis on Tue, Feb 16, 2016 @ 08:30 AM

I’m sure by now everyone is familiar with the Exact Target study that says about 91% of us check our email every day. It’s this fact that makes your email list one of your most sacred marketing and online community management assets. However, many organizations struggle with getting their message across and end up annoying their community members, customers, and prospects to the point of being ignored.

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Tags: Association Management, Social Business, Online Community Management, Email Communication

How to Measure the Business Impact of Your Customer Community

Posted by Nick Davis on Tue, Feb 09, 2016 @ 11:52 AM

Online customer community platforms can do wonders to get your customers participating in and with conversations surrounding your industry, business, and offerings. However, that isn’t always the reason that companies decide to invest in a community platform. Customer engagement isn’t your end game!

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Tags: Social Business, Customer Communities, B2B Online Communities

Online Community Management: How to Ask Questions that Will Get People Engaged

Posted by Nick Davis on Tue, Jan 19, 2016 @ 11:59 AM

Why does an organization choose to build an online community? Reduce support costs? Product feedback and update suggestions? Drive sales? Well, all of these business outcomes aren’t possible if your community members aren’t engaging with each other.

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Tags: Association Management, Social Business, Online Community Management

How to Get Customers Hooked on Engaging in Your Online Community

Posted by Nick Davis on Wed, Jan 13, 2016 @ 08:30 AM

If you have managed an online community at some point in your career, you know that the “member to engaged member” ratio is a pretty widely adopted metric throughout the online community space. You also probably know that that metric leaves a lot to be desired.

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Tags: Association Management, Member Engagement, Social Business

Why More Companies Are Building Communities

Posted by Nick Davis on Wed, Jan 06, 2016 @ 08:30 AM

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Tags: Online Community Software, Social Business

The 10 Most Popular Online Community Management Articles of the Year

Posted by Nick Davis on Tue, Dec 29, 2015 @ 12:18 PM

As 2015 draws to a close, many organizations are busy gathering data to create strategies for 2016.

Because online customer communities make real impacts on areas like customer retention, customer support, product development, etc., it’s just as important that you spend some time developing a strategy for your community going into 2016.

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Tags: Association Management, Social Business, Customer Communities, Online Community Management

3 Online Community Management Tools That Turn Members into Contributors

Posted by Nick Davis on Tue, Dec 22, 2015 @ 11:31 AM

 

As a community manager, your primary goal is to ensure the success of your community. Okay, but that’s pretty broad. What does that really mean? Well, it usually means that you’re really responsible for keeping your community members engaged and participating.

This is a task that is much easier said than done. There is a lot that goes into getting your community members active in your online community. How do you make your members feel bought-in to your community? How do you make your community feel relevant to your members?

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Tags: Association Management, Customer Engagement, Online Community Management, Email Communication

The 10 Most Popular Member Engagement Articles of the Year

Posted by Nick Davis on Thu, Dec 17, 2015 @ 09:00 AM

As 2015 draws closer to an end, I think that most of us are probably asking ourselves the same question: “Where did that year go?”

Socious pumped out a lot of relevant and useful information in the past year to help you strengthen customer relationships and build more active online communities. We published so many new tips that it may have been difficult to get to it all.

So, with that in mind, we’ve compiled the top tips from the year in one place. Here are the most read articles from 2015 written specifically to help associations and other member-based communities.

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Tags: Association Management, Member Engagement, Online Community Management

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