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HigherLogic and Socious

Online Community Blog

Katie Bapple

Recent Posts

4 Things To Do Before Starting a Blog Program in Your Customer Community

Posted by Katie Bapple on Thu, Dec 08, 2016 @ 08:30 AM

You did all the work. When you started your customer community, you created the content, wrote the blogs, and encouraged your customers and prospective customers to join. It was all on you.

And to some extent, the pressure will always be on you and your business.

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Tags: Online Community Software, Customer Communities, Customer Engagement, Content Strategy

Online Community Management: 3 Steps for Getting Members to Engage [Video]

Posted by Katie Bapple on Wed, Dec 02, 2015 @ 09:00 AM

One of the greatest challenges that organizations face when increasing customer or member engagement is figuring out how to get their members to engage with one another within their online community.

After all, a lot of the value that people get from your online customer or member community depends on these interactions.

Here are three steps to help you steer your community members towards engaging with each other.

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Tags: Association Management, Member Engagement, Social Business, Customer Engagement

Quick Tip: Should You Launch Your Community on an Open Social Network or a Private Community Platform?

Posted by Katie Bapple on Wed, Sep 16, 2015 @ 09:00 AM

The number one reason that online communities fail is because they fail to provide value to their members. Providing this value starts before you even have an online community to launch. There is a lot of overlooked opportunity in the structure of your community.

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Tags: Online Community Software, Online Community, Online Community Management, Open Online Communities, Private Online Communities

The Ultimate Guide to Launching an Online Community

Posted by Katie Bapple on Thu, Apr 30, 2015 @ 08:09 AM

If you have never launched an online community before, it can be a daunting task. Developing a new, long term component of your organization’s strategy from scratch means you are in charge of the building blocks that will ultimately support or impinge the investment’s success. How the online community is positioned and put together from day one is critical. The key is to prepare, assess and strategize. With simple planning and a clear vision, a smooth and successful launch is easier than you ever anticipated. 

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Online Community Management: How to Create a Terms of Use for Your Online Community

Posted by Katie Bapple on Thu, Apr 02, 2015 @ 12:31 PM

Where online community moderation guidelines are your community’s code of conduct, Terms of Use are its governing bylaws.

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Tags: Online Community Software, Online Community, Online Community Management

Online Community Management: An Overview of Community Moderation Guidelines

Posted by Katie Bapple on Thu, Mar 26, 2015 @ 08:35 AM

 

Thanks to the Internet, the world is incredibly interconnected; there are countless outlets for self-expression. The low barrier accessibility to digital communication and copywriting enables every individual to share the inherent strengths each of us possess via idealistic knowledge-sharing and the proliferation of divergent ideologies.

Unfortunately, the accessibility and anonymity of the Internet is often abused, showcasing the ill-willed and narrow-minded that aim to harrow attention from constructive human interaction.

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Tags: Online Community, Online Community Management

Why An Engaging Online Community Starts with Company Wide Participation

Posted by Katie Bapple on Thu, Mar 19, 2015 @ 08:23 AM

By now, we all know executive buy-in is important when creating an online customer or member community. Without it, community would hardly even be a discussion. However, getting your senior management on board is just a starting point. Writing a check, committing to a community platform and getting marketing to send an email doesn’t even scratch the surface. To build a successful community, a foundation of unfaltering and abundant internal support is essential.

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Tags: Online Community, User Engagement, Launching an Online Community

Building an Online Community Strategy: How to Acquire and Engage Your First Prospective Members

Posted by Katie Bapple on Thu, Mar 12, 2015 @ 08:30 AM

One of the biggest concerns organizations tend to have when launching a private online community is whether their target audience will actually participate. How do you start from zero?

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Tags: Member Engagement, Social Business, Online Community Management

The 4 Qualities That Set Extraordinary Online Community Managers Apart

Posted by Katie Bapple on Thu, Feb 26, 2015 @ 10:34 AM

I’ve worked directly with a large variety of online community professionals. Throughout those experiences, I have discovered something that may sound obvious, but is critical to get out in the open:

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Tags: Social Business, Online Community, Online Community Management

Planning a Private Social Network: How to Structure the Community

Posted by Katie Bapple on Fri, Feb 20, 2015 @ 09:27 AM

One of the most important decisions you’ll make in the early stages of planning your organization’s private online community is the structure of your interactive spaces.

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Tags: Online Community Features, Social Business, Online Community

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