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How to Use Your Association’s Discussion Forums for SEO

Posted by Julie Dietz on Fri, Jul 22, 2016 @ 08:30 AM

“If it isn’t on Google, it doesn’t exist.” – Jimmy Wales, Internet Entrepreneur

Jimmy Wales was being generous. A more practical statement might be: If it isn’t on the first few pages of Google, it doesn’t exist. When was the last time you made it to page 10?

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Tags: Member Engagement, Discussion Forum Software, Content Strategy, SEO

How Associations Can Create Amazing Email Newsletters in Less Time [Step-By-Step-Guide]

Posted by Julie Dietz on Thu, Jul 21, 2016 @ 08:30 AM

Have you ever been forgotten? Maybe your brother forgot your birthday. Or you spent hours on a project at office and your boss forgot about it, so your hard work went to waste.

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Tags: Member Benefits, Membership Marketing, Email Communication

4 Ways Your Association is Letting Volunteers Down (And How to Fix It)

Posted by Julie Dietz on Wed, Jul 20, 2016 @ 08:30 AM

What does your office look like? Are you close to your coworkers or your boss? What about your volunteers? Associations often have volunteers coming and going, emailing, or calling in order to get feedback and direction for their projects. You might talk to or email some of your volunteers more than your colleagues. Maybe you’ve even come to rely on them for help managing daily tasks, planning events, or welcoming new members.

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Tags: Association, Member Engagement, Volunteer Management

How to Use Networking Tools in Your AMS Software to Improve the Member Experience

Posted by Julie Dietz on Tue, Jul 19, 2016 @ 08:30 AM

There’s a reason why Facebook, LinkedIn, Twitter, and Snapchat have exploded. In a digital age, these websites are doing what your association was doing decades ago: bringing people together and building connections.

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Tags: Member Benefits, Public Social Networks, Membership Management Software, AMS Software

The 5 Most Common Mistakes of Association Onboarding Programs

Posted by Christina Green on Mon, Jul 18, 2016 @ 08:30 AM

Ah, the honeymoon stage. White sand beaches, a gentle breeze, drinks with the little tiny umbrellas. It’s great, until someone makes a mistake and overbooks your hotel or cancels your flight.

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Tags: Association Management, Member Engagement, Email Communication

4 Ways Association Executives Can Reduce Staff Stress

Posted by Julie Dietz on Fri, Jul 15, 2016 @ 08:30 AM

What costs employers $300 billion per year? Workplace stress. According to the American Institute of Stress, workplace stress can cost employers more than $300 billion annually in medical care, turnover, absenteeism, and diminished productivity.

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Tags: Association Management, Association Executives, Employee Productivity

Top 5 Market Research Tools Hiding in Your Association Management Software

Posted by Julie Dietz on Thu, Jul 14, 2016 @ 08:30 AM

Research brings to mind long hours staring at books in the library, combing through website and online databases, or tediously asking question after question in the ongoing attempt to understand a subject, a person, or an idea.

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Tags: Member Engagement, Member Benefits, AMS Software

Secrets to Ending the Re-Training Cycle in Your Association

Posted by Julie Dietz on Wed, Jul 13, 2016 @ 08:30 AM

Have you ever been frustrated by employee turnover and the training that inevitably comes after you finally find a replacement?

An employee takes an opportunity outside the organization, you get your new membership director and supporting staff trained on your AMS, member needs, and organizational policies - then the dreaded conversation happens again. Another employee is leaving, and you have to start all over.

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Tags: Association Management, Employee Productivity, Training, Association Management Services

Social Media Manager vs. Online Community Manager: Which is Better for Your Association?

Posted by Christina Green on Tue, Jul 12, 2016 @ 08:30 AM

Associations, and most businesses for that matter, don’t have bottomless wallets. Hiring for one position, particularly if it’s new, must be weighed over hiring for another. If you’re considering hiring someone that specializes in engaging with members and potential members, you may be wondering just what type of position you need to source.

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Tags: Member Engagement, Online Community Management, Online Community Jobs, Social Media for Associations

How to Make Association Committee Members Happier and More Productive

Posted by Christina Green on Mon, Jul 11, 2016 @ 08:30 AM

The internet is filled with stories of organizations instituting radical changes to make employees more invested, happier, and thus more productive. There’s the company in Seattle that raised its minimum wage to $70,000, there’s WL Gore & Associates that eliminated a managerial hierarchy, and Whole Foods that publishes all of its employees’ salaries, which are based on work and abilities (the more able the employee, the higher the pay).

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Tags: Association Management, Member Engagement, Private Online Communities

About Socious

We help associations and user groups take a community-first approach to managing their members.

About Socious MemberCloud Association Management Software & Community Platform

Our membership management and online community software is designed to help you provide value to your members, rather than wrestle with complex and expensive back-end systems. Learn more about Socious software and services.

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