Online Community Blog

Must-Read Community Management Tips from the Week of October 4, 2015

Posted by Joshua Paul on Fri, Oct 09, 2015 @ 11:24 AM

The Socious Top Ten for the Week of October 4th 2015

Sit back and enjoy this past week's most useful new online community management and customer engagement tips.

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Tags: Social Business, Online Community, Online Community Management

Quick Tip: How to Overcome Online Community Managers' Biggest Challenge

Posted by Alexia Roseliep on Thu, Oct 08, 2015 @ 01:33 PM

The best community managers proactively focus on the processes that engage the most people, rather than letting issues with individual community members take up their time. However, even the most experienced community manager can’t be fully in control of their schedule.

When you are responsible for providing value to both your community members and your organization, your day can often get derailed by changing market conditions, shifting business priorities, and surprise initiatives.

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Tags: Social Business, Online Community, Online Community Management

Live Updates from CommuniCon 2015

Posted by Crystal Coleman on Tue, Oct 06, 2015 @ 11:52 AM

CommuniCon | Conference on Using Your Customer Communities to Gow Your Business

Socious has teamed up with The Center for Customer Engagement to host CommuniCon, the world's first conference on strategies to leverage your customer community to grow your business.

I'll be posting live updates throughout the conference.

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Tags: Customer Communities, Customer Engagement

5 People You Need on Your Association's Online Community Management Team

Posted by Christina Green on Tue, Oct 06, 2015 @ 08:30 AM

Regardless of how talented your community managers are, it takes more than community professionals to create a sustainable community that provides consistent engagement and value.

According to research from The Community Roundtable, “investing sufficiently in community teams so that the community is integrated across functional areas of the organization” increases both visibility with, and value to, the organization.”

So, who should you invite to the table when it comes to planning and managing your association’s private online community? Community managers expect that volunteer recruiting is part of their job, but often overlooked is the amount of recruiting that’s necessary in-house for your community to be a success. It’s not just members and volunteer leaders that help create a robust peer-to-peer environment. It’s also the people you work with every day.

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Tags: Association Management, Member Engagement, Online Community Management

The Secret to Creating a Private Online Community for Developers

Posted by Katie Oakes on Thu, Oct 01, 2015 @ 08:00 AM

Online customer communities come in many shapes and flavors. Some online customer communities provide support for end users of products and services. Others are designed to keep partners engaged and informed.

Some audiences are more difficult to engage than others. Among the most challenging people to engage in an online community are developers. Online developer communities play an important role in helping enterprise companies to extend their products, create advocates in the market, and help customers get results.

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Tags: Online Community Software, B2B Online Communities

Three Reasons Why Your Growth Team Should Attend CommuniCon

Posted by Joshua Paul on Wed, Sep 30, 2015 @ 01:13 PM

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Tags: Social Business, Customer Communities, Customer Engagement

How to Write Emails Your Association Members will Open

Posted by Katie Oakes on Tue, Sep 29, 2015 @ 08:38 AM

There are a lot of mediums available when it comes to engaging your customers or members—social media, your online community, email, etc. Each serves its own purpose and comes with its own set of best practices advantages and disadvantages.

Email is a marketing channel that has shifted in usage and popularity over time, making it increasingly harder to capture the attention of your members. Organizations of all types and sizes have taken to emails as a primary way to get the word out about content offers, program, events, and products. This means that before you can vie for an open, we have to make it out of the spam filter or Outlook’s latest “clutter” folder.  

Regardless of how great your content is, if your association emails aren’t getting opened, your message isn’t getting out there. Convincing people with overflowing inboxes to click on your email takes a little finesse. Here are some things you can do to improve your open rate.

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Tags: Association Management, Online Community, Email Communication

9 Must-Read Takeaways for Marketing, Sales, & Community Pros from #INBOUND15

Posted by Katie Oakes on Thu, Sep 24, 2015 @ 09:08 AM

It’s taken us two weeks to climb out of our inboxes and organize our notes from INBOUND, a gathering of over 14,000 marketing and sales professionals in Boston. This year's conference was again an amazing experience that has really upgraded the chit-chat around the water cooler.

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Tags: Social Business, Online Community, Marketing Strategy

6 Tips For Business People Who Are New To Online Community Management

Posted by Katie Oakes on Tue, Sep 22, 2015 @ 09:00 AM


Due to its newness in our business lexicon, "online community management" is a term that is often met by feelings of confusion. Most business people don't have much experience with online community strategies.

Research often reports online communities strategies amongst the most effective marketing and customer relationship strategies, while it is also one of the most underutilized approaches.

However, with proper resource planning. learning how to launch, plan, and grow your community doesn’t have to be so scary.

So, take a deep breath and read on. It’s really just like learning anything else in business. It's a process with best practices and tips to make it easy.

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Tags: Social Business, Online Community Management, B2B Online Communities, Private Online Communities

Best Online Community Tips from the Week of September 13, 2015

Posted by Katie Oakes on Sat, Sep 19, 2015 @ 07:55 AM

The Socious Top Ten for the Week of September 13th 2015

Did you have a busy week? Let Socious help you get caught up! Check out this past week's most useful new online community management and customer engagement tips.

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Tags: Social Business, Online Community, Online Community Management

About Socious Software

Customers Love Online CommunitiesSocious provides online community software and services to companies and associations to increase revenue, improve customer retention, and create more market-driven profitable products. Learn more about Socious online community software.

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